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Press
ID103
TitleAdvertisement for Scott's Emulsion published in the Shenbao, January 3, 1924
SourceShenbao
TypeDaily newspaper
TEMPORAL ENVIRONMENT
Year1924
MonthJanuary
Day (number)3
DayThursday
SPATIAL ENVIRONMENT
Page20
Location on pageHD
Area CodeD1
ACTORS
Business sectorH 1
Product typecod liver oil
Advertiser
DISCOURSES
Textual elements

嬰孩以母之健康爲生命

如自行哺乳則重在生母不然則在乳母婦女常服司各脫乳白鰵魚肝油可謂格外之重要滋養身體旣日健嬰孩必肥實故在未生産前及哺乳時常服司各脫油可使嬰孩異常活潑

各大藥房出售著名已五十年商標 (五)

Visual elements

Logo : fisherman

Picture : a mother and her baby

Appeal

Health, child, baby

LanguageChinese, English
Comment

Idéal pour nourrir, vivifier et renforcer la constitution des enfants en bas âge (infants). Disponible dans toutes les pharmacies. Marque à la réputation établie depuis 50 ans.

Rajeunissement du consommateur cible.

Keyword(s)health, Shenbao, newspaper, press, cod liver oil, Scott's Emulsion, medicine, child, baby, infant, mother
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