338 | MADS

639 documents

238/639 results

Press

ID	338
Title	Advertisement for the "Grand Hotel des Wagons-Lits, Limited" Restaurant in the Shenbao in 1941
Source	Shenbao
Type	Daily newspaper
TEMPORAL ENVIRONMENT
Year	1941
Month	February
Day (number)	1
Day	Saturday
SPATIAL ENVIRONMENT
Page	8
Location on page	BD
Area Code	B6
ACTORS
Business sector	L 4, L 5
Product type	Restaurant, hotel
Advertiser	GRAND HOTEL DES WAGONS-LITS, LIMITED
DISCOURSES
Textual elements	六國飯店電話　二一二九六　二一二九七　二三七二六　二三八五○　海格路三四六號　最完美最安全
Visual elements	Entirely textual advertisement, playing on contrasts (white characters on black background, dual structure) and studied typography, internal frames to structure composition (post and paper clip-style frame)
Appeal	Safety, quality
Language	Chinese
Comment	Hyperbolic (superlative tone: the best, perfection) and rational short text: insisting of the safety appeal.
Keyword(s)	press, newspaper, Shenbao, hotel, restaurant, safe, quality, perfection, superlative, hyperbolic, rational, wagon, six, number

Image

File information
- size: 49.87 ko
- type: image/png

File information
- size: 94.63 ko
- type: image/png

238/639 results