354 | MADS

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Press

ID	354
Title	Advertisement for 雲飛汽車 (Yunfei qiche) garage in the Shenbao in 1941
Source	Shenbao
Type	Daily newspaper
TEMPORAL ENVIRONMENT
Year	1941
Month	February
Day (number)	1
Day	Saturday
SPATIAL ENVIRONMENT
Page	13
Location on page	BG
Area Code	A5
ACTORS
Business sector	H 4
Product type	Automobile
DISCOURSES
Textual elements	民國八年七月創辦雲飛汽車日夜出租電話　３０１８９　牌子最老服務最好
Visual elements	Entirely textual ads, playing on the visual effects created by the numbers (30189), studied typobraphy, curved lines, ornamental bordes, and black/white contrasts
Appeal	Age, accessibility, time
Language	Chinese
Comment	(A2) Time-oriented catch-phrase (age appeal); founding year: "since July 1919"
Keyword(s)	Newspaper, press, Shenbao, automobile, phone number, hyperbolic, border, age, old, time, day, night, superlative, rational

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254/639 results