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Agency
ID18
NameASAHI ADVERTISING COMPANY
Start date1931
NationalityJAPANESE
buisnessSectorX
Original countryJAPAN
Main locationYokohama, Central district, 60 5th Co-me
Other locationShanghai
Service TypeAdvertising
Description

Asahi Advertising Company offfers an example of a Japanese transnational agence. Based in Yokohama, the agency has several offices - among which one was based in Shanghai. The Yokohama office was sole agent for the Tokyo Electric Lamps Company. S. Wushida (later the only advertising agent who obtained a permit from the S.M.C to use utility poles for advertising purposes in 1942-1943) was the founder and manager of the Asahi Advertising Company. 

Source: SMA (SMC), U1-4-3813 (2750-2782)

Service NameOutdoor advertising
Cultural groupForeign, Japanese
MediumOutdoor advertising, illuminated advertising, public utility pole
Keyword(s)Outdoor, Japan, light, lamp, electric, illuminated, public, utility, pole
PartnerTOKYO ELECTRIC LAMP COMPANY
PeopleWUSHIDA, S.
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