279 | MADS

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Press

ID	279
Title	Advertisement for Junker & Ruh stove in the Shenbao, 1924
Source	Shenbao
Type	Daily newspaper
TEMPORAL ENVIRONMENT
Year	1924
Month	January
Day (number)	3
Day	Thursday
SPATIAL ENVIRONMENT
Page	18
Location on page	HD
Area Code	B2
ACTORS
Business sector	E 5, U 1
Product type	Stove
Advertiser	JUNKER & RUH
DISCOURSES
Textual elements	德國著名火爐到滬 [Huolu] [Stove] 德國名廠（Ｊunker＆Ｒuh）瓊格臘火爐現已到滬此爐堅固耐用歷久不壞且用煤最省能保熱度日夜不息無異於春煦也承蒙賜顧請至江西路十號本帳房接洽可也　謙信洋行啓
Visual elements	Image of the product
Appeal	Rational, comfort, convenience, timely, season
Language	Chinese, English, German
Comment	Rational style (short text, description of the product and quality, timely product to warm the house during cold winter, yet durable, can be used continually, day and night, and for a long time)
Keyword(s)	rational, newspaper, Shenbao, press, stove, comfort, convenience, timely, season, winter, cold, warm, sensation, sense, rational

Image

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179/639 results