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Press

ID	215
Title	Advertisement for Bournville Cocoa 本味可可粉 (Benwei kekefen) in the Shenbao, 1924
Source	Shenbao
Type	Daily newspaper
TEMPORAL ENVIRONMENT
Year	1924
Month	January
Day (number)	3
Day	Thursday
SPATIAL ENVIRONMENT
Page	16
Area Code	B3
ACTORS
Business sector	N 1, N 2
Product type	Cocoa
Advertiser	CADBURY MCBAIN, GEORGE
DISCOURSES
Textual elements	本味可可粉商標　各洋貨店及食物店均有出售　上海麥邊洋行經理本味可可粉之廠全球　大潔凈異常製造全賴機部工人皆服白衣粉色深紅香清味醇婦女常飲之血氣必充足非茶或咖啡可比
Visual elements	Images of the product (tin case) Illustration showing a Chinese woman drinking cocoa
Appeal	Emotional (appetite/taste appeal) Rational (health apeal)
Language	Chinese, English
Keyword(s)	rational, emotional, sense, nutrition, cocoa, milk, powder, health, appetite, woman, female, bowl, packet, taste, newspaper, press, Shenbao

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115/639 results