312 | MADS

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Press

ID	312
Title	Advertisement for New Asiatic Chemical Works 星牌牛痘苗 (Xingpai niudoumiao) in the Shenbao in 1941
Source	Shenbao
Type	Daily newspaper
TEMPORAL ENVIRONMENT
Year	1941
Month	February
Day (number)	1
SPATIAL ENVIRONMENT
Page	4
Location on page	HC
Area Code	A1
ACTORS
Business sector	H 1
Product type	Chemical, health
Advertiser	NEW ASIATIC CHEMICAL WORKS
DISCOURSES
Textual elements	程慕頤博士監製ＴＲＡＤＥ亞ＭＡRＫ星牌牛痘苗檢騐精密·效力確實·上海新亞血清廠製造新亞藥廠總經理　藥房均售
Visual elements	Entirely textual ad, apart for its remarkable star-like trademark
Appeal	Health, science
Language	Chinese, English
Comment	Name of expert supervising the manufacturing process of the product (程慕頤博士 Cheng Mu yiboshi)
Keyword(s)	press, newspaper, Shenbao, health, science, rational, expert, authority, doctor, star, trademark

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212/639 results