Preliminary report on Advertising media and methods

Archive

ID	35
Name	Advertising media and methods (I)
Title	Preliminary report on Advertising media and methods
Year	1927
Author	Cunningham, Edwin S., American Consul General
Collection	NARA, General records of the Department of State (RG59)
Sub collection	Consular Trade Reports
Reference Number	Box 257
Repository type	Archive
Description	Contents Important daily and weekly newspapers.............p.1 Publications outside Shanghai............................p.6 Magazines, trade papers, professional journals and almanacs.........p.15 Chinese language.....................p.16
Comment	24 pages, plus 110 pages of individual periodical reports (questionnaires related to newspapers, magazines and directories, with special information regarding advertising value and feelings towards the United States). Date of preparation: June 15, 1927 Date of mailing: July 2, 1927
Keywords	advertising ; media ; consular report ; newspaper ; periodical ; directory

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