300 | MADS

639 documents

200/639 results

Press

ID	300
Title	Advertisement for Shanghai National Goods Company (上海國貨公司) the Shenbao, January 5, 1934
Source	Shenbao
Type	Daily newspaper
TEMPORAL ENVIRONMENT
Year	1934
Month	January
Day (number)	5
Day	Friday
SPATIAL ENVIRONMENT
Page	23
Location on page	D
Area Code	F1
ACTORS
Business sector	P 4
Product type	National Goods
DISCOURSES
Textual elements	南京路虹廟對面創辦最早上海國貨公司婦女國貨年的新貢獻不惜重大犧牲向婦女界介紹國貨明天起分時分部舉行空前犧牲大亷價鼓勵全滬婦女試用優美國貨請注意明天各報廣告
Visual elements	(B3) No illustration (B5) Studied typography, bold characters to highlight "titles"
Appeal	Patriotic, nation, woman, quality, superiority, economic,
Language	Chinese
Comment	Notification-style advertisement (special event/sales) Hyperbolic (superlative, superiority : national product superior to foreign/American ones) Rational/emotional : patriotic appeal, Woman Year, sacrifice to the nation, committment to National Goods movemenr, encourage Shanghai women to try national goods, price, economic, quality ; time-saving, special event, big sales
Keyword(s)	Newspaper, press, Shenbao, rational, emotional patriotic, woman, time, year, event, tomorrow, cheap, price, quality, nation, national goods movement, typography, shanghai,

Image

File information
- size: 177.43 ko
- type: image/png

File information
- size: 87.79 ko
- type: image/png

Press from this Related Document (1 result)

301
[id:301]

...

200/639 results