344 | MADS

639 documents

244/639 results

Press

ID	344
Title	Advertisement for Wing On Photo Studio in the Shenbao in 1941
Source	Shenbao
Type	Daily newspaper
TEMPORAL ENVIRONMENT
Year	1941
Month	February
Day (number)	1
Day	Saturday
SPATIAL ENVIRONMENT
Page	9
Location on page	HG
Area Code	B3
ACTORS
Business sector	C 2
Product type	Photo studio
Advertiser	WING ON PHOTO STUDIO
DISCOURSES
Textual elements	人像專家永安攝影室二週紀念●優待顧客　▲奉送▼着色照片十天凡在本室攝影者每款另加送着色照片壹張由二月一日起十日止
Visual elements	Entirely textual ad playing on strong black and white contrasts, studied typography and internal lines or frames. Paradoxical absence of images in an ad advertising photography (we may suggest that it is too expensive to insert images at the time, especially for a small photo studio).
Language	Chinese
Comment	(A2) Catch-phrase (expert in human resemblance: 人像專家) (A3) Short rational text: two weeks commemoration (二週紀念 erzhou jinian), preferential treatment for faithful customers, color photograph given as a gift (?) Note the lexical field of sight/color: to apply color 着色 (zhuose); photograph (照片 zhaopian); human resemblance (人像 renxiang), photo studio (攝影室 shiyingshi)
Keyword(s)	press, newspaper, Shenbao, photo, studio, expert, authority, look, sight, appearance, resemblance, memory, commemoration

Image

File information
- size: 61.06 ko
- type: image/png

File information
- size: 106.98 ko
- type: image/png

244/639 results