Drawing of a small belt-driven machine. Basic frame. Andersen's triangular logo
profit, time, independence (especially from public supply), economy, saving
This advertisement obviously targeted the (foreign?) business class in Chinese cities (industrialists. investors...) eager to make profits in a short time, rather than ordinary consumers (individuals or households). The main text actually provides a detailed list of potential clients: "large hotels, residences, hospitals, boardings houses, stores, meat markets, dairies, creamerines, offices and other large sonumers of ice" - in a word, establishments involved in private enterprises or communities services.
WeeklyReviewFarEast1921Jul37-467_FourPeriodLife_AD.pdf (60.84 ko)
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Institut d'Asie Orientale
ENS de Lyon, Site Descartes
15 Parvis René Descartes
69341 Lyon Cedex 07 France
Labo Junior Nhumérisme
Séminaire EHESS "L'historien et l'espace"
Séminaire EHESS "Images et histoire"