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Graphs
ID268
TitleMillington’s investments in outdoor and indoor advertising (in $) (1929-1930)
Year Start1929
Year End1930
DateWednesday 15 February 2017
Description

This set of two graphs (pie charts and surface graph lines) shows the distribution and growth of Millington's investments in "indoor" (printed) and outdoor advertising (in $). The pie charts reveal a quite equal distribution between both types of advertising media. Though indoor advertising slighly dominated over outdoor advertising in 1929 (53%, almost 62000 $), outdoor advertising tended to take the advantage in 1930, both in ratio and amounts of money invested (52%, more than 100 000 $).

Keywordsoutdoor, indoor, advertising, investment, Millington, agency
LanguageEnglish
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