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Press
ID624
TitleAdvertisement for The Chinese Engineer and Contractor magazine
SourceMillard's Review of the Far East
TypeWeekly
TEMPORAL ENVIRONMENT
Year1921
MonthJuly
Day (number)2
DaySaturday
SPATIAL ENVIRONMENT
Page259
Location on pageWhole page
ACTORS
Business sectorC 1
Product typeMagazine
Advertiser
DISCOURSES
Textual elements

THE MAGAZINE that is read by mill owners - the magazine that reaches the returned student of engineering and construction - the ONLY Chinese language publication in its field - in other words 

The CHINESE ENGINEER and

CONTRACTOR

The Trade Journals

Publishing Company

Carl Crow Incorporated - Proprietors

Thirthy Four Nanking Road

SHANGHAI

Visual elements

Chinese coolie along the Huangpu river. The skyline of an industrial city - probably Shanghai - in the background. A sophisticated typography is used to spell the name of the journal at the bottom. Simple/minimalist border. Alternation between capital letters and lower cases in the main text. 

Appeal

Elite

LanguageEnglish
Keyword(s)magazine;engineer;contractor;trade;journal;monthly;student;elite;construction;Chinese;language
Image

Preview Image
adPress_ID-624_No-01.jpeg

WeeklyReview1921Jul2-259_ChinEnginContract.pdf (65.66 ko)

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